Rumors have it that OpenAI is venturing into new territory by developing an AI-powered search engine. The move could directly compete with Google, the long-reigning king of internet search, and could significantly change how we find information online.

The Rumors Surface

The first whispers of OpenAI's foray into search emerged in February, following a report by The Information. It hinted at an ambitious project aimed at disrupting Google's core business.

Unlike OpenAI's reliance on Microsoft's Bing to power web searches for ChatGPT, this new venture would mark a significant strategic shift for the company.

"10 am, 9th of May for an OpenAI event, might not be model release but search engine announcement," teased Jimmy Apples, a notable leaker in the AI community.

A Growing Interest in AI Search

Technical breadcrumbs, such as new domain name records and SSL certificate logs pointing to a search-focused subdomain under chatgpt.com, further fuelled the speculation.

These clues have led many to believe that OpenAI is enhancing its existing models and testing new features that could underpin a standalone search engine.

The Competition Heats Up

The online search landscape is ripe for innovation. Users are increasingly frustrated by Google's ad-laden results, and AI-driven search engines like Perplexity have piqued investors' interest.

OpenAI's venture into search engines could significantly transform the Internet Explorer sector, challenging Google and other newcomers like Perplexity.

OpenAI has yet to confirm the rumors, but if true, their venture could transform the online search sector and set new standards for how AI is used to organize, interpret, and deliver information on the web.