Now.gg, the Campbell, California-based cloud gaming platform, has officially crossed the 100 million user threshold, marking a significant milestone in its journey to revolutionize the gaming industry. With the introduction of a zero to 5% platform fee for various platforms including iOS, Android, PC, Mac, and TV, Now.gg is poised to accelerate adoption and provide massive distribution channels for game developers.

A Unified Gaming Experience

One of the most appealing features of Now.gg is its ability to allow users to instantly play games with friends across different devices, promoting a more integrated and social gaming experience. The platform's common currency system further enhances this by enabling seamless transactions across games and platforms.

Strategic Partnerships and Enhancements

In addition to reaching a user base of 100 million, Now.gg has been actively forming strategic partnerships to expand its offerings. A notable collaboration is with Line Next, aiming to bring Line Next games to the Now.gg platform across all supported devices. Furthermore, a partnership with NTT Digital has been established to enhance the Now.gg Wallet, facilitating gifting and payments within games.

"The company now has the largest cloud gaming platform," stated Rosen Sharma, CEO of Now.gg.

Implications for the Gaming Industry

This milestone, coupled with the newly introduced platform fee, signals a shift in the gaming industry towards more cloud-based solutions. It presents an opportunity for game developers to reach a broader audience while maintaining a sustainable revenue model through the platform's fees.

Looking Forward

As Now.gg continues to expand its user base and partnerships, the future of cloud gaming looks promising. The platform's innovative approach to gaming, from its unified currency to its cross-platform capabilities, sets a new standard for what gamers and developers can expect from cloud gaming services.